Opinion
The words inside our head now on your screen. Join our newsletter to have our opinion delivered to your inbox.

Layers of fidelity.

Why is the web so damn complicated?

Never waste an opportunity offered by a good crisis.

Forgetting is a feature.

The slow web.

Design Snacks

Put important things first.

Conversations as Commerce

Post Once, Syndicate Elsewhere

Build your own AI

Tragedy of the Commons: Online Communities

Write Less Software

You can listen only once.

There is no gravity online.

The solar eclipse is pretty cool.

Automate once it hurts.

Attention: no action is required by the public.

ChatGPT is Robot Jesus

Premium Mediocre Branding

The Uncommon Design Studio That Crafts Better Business Outcomes

Unidentified Phenomena and Political Disruptions

Scaling Simplicity: Designing Growth with Grace.

Building Your Brand Identity: The Art of Logo Design

Introducing We Know Better

The New Paradigm Shaking the Foundation of Industries

The TikTok Conundrum

Simplicity in Design

Conversation as the Next Interface

The Ascendance of Vertical Videos

Midjourney is the Batmobile.

Did we move to London?

The Death of Car Dealerships