Opinion

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It’s a mess.

Buckle up.

And right now, most people aren’t training themselves to focus.

Pay Attention / Attention Paid

Eventually, something’s going to grow.

The Survivors

There’s this lonely space at the beginning where no one’s cheering you on.

The silence before the signal.

It just makes the ride easier.

Ai is the e-bike for the mind.

That’s the entire point.

Simple designs don’t take long to explain.

Yeah, it's probably better in some way...but like...how much better?

AI Is Avocado for Sandwiches

At least give us the goddamn common courtesy of a free Monday.

The Monday After the Super Bowl Should Be a National Holiday

Let’s create artificial peaks.

Designing for the Future

...and now for something completely different...

Conflict creates capital.

Share your opinion. Be vulnerable. Let people know you’re human.

Authenticity will thrive in the age of automation.

It’s the next chapter in the AI life cycle, and we’re standing right at the edge of it.

The coming AI ad storm.

It’s not just the system they’re protecting; it’s the illusion that it still works.

Deny, Delay, Depose.

Yup, we're talking about it.

Gotta talk about the election...

Most of the internet sucks.

Celebrate the internet.

Websites don’t need to do much.

Do less.

Free information isn’t free; the cost is hidden.

The truth costs money.

It’s not about limiting creativity; it’s about creating with purpose.

Narrow Website Evangelism

Placeholders and proxies mask ambiguity. Real clarity comes from doing the hard, honest work.

The fallacy of the value just around the corner.

Embrace the process. Not every piece will resonate.

They are all not bangers.

Incidental complexity rears its head.

The Hilariously Large Straw

Longer is better?

The Story We Tell Ourselves

Data Is Not a USP

Data Is Not Differentiation

We're drowning in content yet starving for substance.

Cheap Content

Keep your site nourished with fresh content, fine-tune regularly, and maintain a balanced, consistent approach to thrive.

Feeding Your Website

We're drowning in companies that operate on a scale we can't even fathom.

Human Scale is Just Fine

Are you creating content that matters or just adding to the noise?

Mediocre is About to Get Automated

Every choice, every detail adds up to that final expression.

A Series of Small Decisions

You never know what new ideas are hiding in plain sight.

Invent by listening.

I fucking hate dark mode.

Unnecessary Complexity: Dark Mode

Good UX extends to food.

Ingredients matter, just not all of them.

Cars need eyebrows.

Car taillights should be eyebrows.

Don’t put your site's feet in cement.

Living web experiences.

How did we keep things so cheap for so long?

The reckoning of cheapness.

I hope you've had inspiring individuals in your life.

Reconnecting with mentors: gratitude and rediscovery.

The reality of design work.

Young designers get 10% made. An experienced designer gets 30% if you are lucky.