Work

The Pizza Book Photoshoot

Tom in action at Aaron Quints dining room.
Aaron Quint roasting some cheese.
Meatball paste being made.
Aaron Quint's finest meatballs.
Quint family enjoying cooking together.
Tom directing Aaron how to throw his pizza in this light.
Aaron Quint putting down a base of olive oil.
Tom ate the pizza, I drank the wine.
The locals coming over to eat The Pizza Book leftovers.

Published

Jun 16, 2017

Author

Steve Berry

What's going on here?

Design happens everywhere. We look at it and give you our critique.

By thinking critically about the design that exists around us - evaluating what works, what doesn’t and why - we can apply new perspectives and rigor to our work designing applications and systems and communicate more effectively through design.

Our observations range from big corporate rebrands to local business street fliers. With each, we’ve taken the time to break down the designs and offer our point of view via a ranking system modeled after the Robert Parker wine rating system.

The Rating System

Unsatisfactory: Does not achieve design or communication goals.
Satisfactory: Just enough, sufficient, fine or “sure.”
Good: It’s good.
Very Good: Better than most but not exceptional.
Exceptional: Unusually good, rare, outstanding.

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